Through our AI-powered VTT analysis, including real-time chat synchronization, we capture content creators‘ every word, ensuring a thorough understanding of how a brand is represented. This analysis goes beyond pre-agreed CTAs, extending to spontaneous CTAs triggered by audience interactions in the chat. By monitoring these spontaneous interactions, we assess content creators‘ responsiveness and evaluate brand engagement in real-time.
Our CTA compliance assessment provides valuable data on how well content creators deliver their CTAs, empowering brands to assess performance, optimize collaboration strategies, enhance brand messaging and values alignment.
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By understanding the sentiment distribution and identifying prevalent sentiments, brands can gain a deeper understanding of audience preferences, pain points, and expectations related to their products.
Combined with the sentiment analysis our competitor analysis plays a crucial role in informing product development strategies. By leveraging community input to gain insights into competing products, we provide important support for customer-centric product development.
Enabled through AI applications trained on competitor keywords, brands can gain valuable insights into customer sentiments, challenges, and aspirations associated with competitor products. This knowledge can drive informed decisions and guide product development efforts towards meeting customer needs and exceeding their expectations.